Most Art is Not Good
Seemingly self evident, this statement is ambiguous given that it has been uttered by an artist, and not a spectator. As much as it states an actual fact, the billboard itself becomes paradoxical; if it itself is bad art, it should not be taken seriously…

The sentence is addressing a common opinion among people with little interest in contemporary art. By complying with their thoughts it is in a sense forming a bond with a hostile audience.

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